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The Cool, Fun and Easy-to-Use Face Paintoos Expands PlayMonster’s Offering in US

BELOIT, Wis. (January 28, 2019) — PlayMonster’s recent acquisition of Interplay in the UK has expanded its product lines and categories, and with that, Face Paintoos™ will make its debut in the U.S., and will do so during North American International Toy Fair in New York, February 16 – 19 at booth #435.

Recently launched in the UK, Face Paintoos is getting an exciting and positive reaction from retailers already. Bringing it to the U.S. will be a seamless expansion, much like My Fairy Garden was for PlayMonster a few years earlier.

Children love dressing up, role play and parties…and they love getting their face painted! But, face painting requires some artistic skill, and it’s easily messed up with one innocent itch or rub of the face. Face Paintoos is a face painting revolution because it allows for all of the fun of face painting without the hassle. Using a wet sponge, adults apply the designs easily and quickly, and the professional results are long-lasting and won’t smudge. The entirely safe tattoos are also easily removed when it’s time!

The Face Paintoos line launches with three popular design themes: Pets (mouse, Dalmatian, cat, puppy, rabbit), Wild (lion, dragon, leopard, monkey, tiger) and Magical (mermaid, dolphin, butterfly, fairy, unicorn). All three themes are also available in the larger party pack! Face Paintoos is fun for girls and boys, ages 4 and up. Look for it on U.S. shelves in Fall of 2019.


About PlayMonster LLC

Beloit, WI-based PlayMonster is a toy and game company that believes in the power of play to make a positive difference in people’s lives. Delivering great play value by designing, manufacturing and marketing innovative, fun products such as “TOTY Game of the Year” Yeti in My Spaghetti® and “TOTY Doll of the Year” Wonder Crew®, along with other award-winning toys and games like The Game of THINGS…®, 5 Second Rule®, Relative Insanity®, Mirari®, Farkle, OK to Wake!®, My Fairy Garden®, Automoblox®, Marbleocity®, Kid O® and Super Spinner® is how PlayMonster helps keep play alive for all ages.

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Lisa Wuennemann                              Janis Van Tine / Sarah Gumina
PlayMonster LLC                                 GennComm for PlayMonster LLC
(800) 524-4263, ext. 1275                    (818) 839-1461           /