PLAYMONSTER ACQUIRES HIT GAME BRAND
UTTER NONSENSE!
Leading game and toy company seizes hot laugh-out-loud party game
February 17, 2018 – BELOIT, Wis. –PlayMonster LLC is adding to its award-winning game portfolio with the acquisition of Utter Nonsense!®, The Hilarious Accent Game. Originally launched on Kickstarter before hitting Target shelves, the laugh-out-loud game that combines silly accents or voices with even sillier phrases is one of the most talked about party games today, and is now available in two editions, Utter Nonsense: Family Edition and Utter Nonsense: Naughty Edition for players 17 and up.
“We have been watching in awe at the popularity of Utter Nonsense,” said Bob Wann, Chief PlayMonster of PlayMonster LLC. “It’s one of those games that has taken pop culture fandom by storm, and we’re thrilled to add it to our fast growing core games business,”
PlayMonster will showcase Utter Nonsense!, The Hilarious Accent Game at booth #435 during the North American International Toy Fair in New York, February 17‒20, 2018.
“It’s hard to believe what started out as an idea in a bar just four years ago has gone on to be enjoyed by so many,” said co-creator Tim Swindle. “We’re excited to hand the baton to the industry veterans at PlayMonster, and are confident they will further extend the popularity and retail presence of Utter Nonsense.”
In Utter Nonsense!, players take turns assuming “Nonsense Judge” duties in each round, dealing seven Phrase Cards to each player and revealing an Accent Card from the top of the deck. Each player chooses a Phrase Card in their hand that works best with the featured Accent Card for the zaniest combination and reads it aloud. The Nonsense Judge determines whose “performance” was the funniest to take the win. Once a player wins five rounds, he or she wins the game.
The Accent Cards aren’t what you might expect, and include Pirate, Whisper, Side Mouth Talker, News Anchor, Robot and more! Imagine hearing, “Either Fido isn’t housebroken or we need to have a talk with grandpa,” in an over-the-top stuffy nose voice!
Each edition includes 50 Accent Cards and 450 Phrase Cards, with a suggested retail price of $24.99.
About PlayMonster LLC
Beloit, WI-based PlayMonster is a toy and game company that believes in the power of play to make a positive difference in people’s lives. Delivering great play value by designing, manufacturing and marketing innovative, fun products such as “TOTY Game of the Year” Yeti in My Spaghetti®, along with other award-winning toys and games like The Game of THINGS…®, 5 Second Rule®, Mirari®, Farkle, OK to Wake!®, My Fairy Garden®, Wonder Crew®, Automoblox® and Marbleocity® is how PlayMonster helps keep play alive for all ages.
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Lisa Wuennemann Janis Van Tine / Sarah Gumina PlayMonster LLC GennComm for PlayMonster LLC (800) 524-4263, ext. 1275 (818) 839-1461 lisaw@playmonster.com janis@GennComm.com / sarah@genncomm.com